If you’re still looking for a New Year’s Resolution you can actually keep, please join in our challenge to recycle more than ever before! Whether you’re interested in repurposing shipping boxes or custom product packaging, it’s never been easier to make a positive impact that the whole family can join in together. So if you want to make something creative out of old cardboard boxes left over from Christmas morning, or you’re wondering how to possibly recycle customized packaging, we’ve got you covered!
Give Back Across The Board If you’re a retailer yourself, why not offer a 5-10% discount for customers who bring back old packaging or custom boxes? You can re-use the boxes themselves, or designate a day to drive them to the recycling plant with your employees (the process is fascinating, and often times tours are available for a new take on team-building.) Not only are you helping your customers, but you’re also showing them you’re an eco-conscious business that wants to give back in every way. Continue reading →
The sign of a truly creative mind is the ability to transform something ordinary into the extraordinary. Combined with the recent resurgence of upcycled products and an emphasis on a more simplistic design, even a cardboard box can serve as the perfect medium: recently, one artist even recreated a vintage Lincoln Continental from cardboard! No matter your talent level, you can find unlimited ways to turn product boxes into craft projects, games for children and even home décor!
Make New Friends Cardboard makes a great—and forgiving—canvas for miniature Picassos! Encourage your kids to cut out animal shapes from old boxes, then paint or draw on them to make them as life-like as possible. Glue a popsicle stick to the back and you have an instant puppet! Your children can create an entire pretend zoo from the materials provided by a single product box. Since cardboard is much sturdier than construction paper, their creations will last much longer and can go on far more exciting adventures, and require minimal cleanup. Continue reading →
Fresh fruits and vegetables require special handling during the shipping process. These delicate items can easily be bruised or damaged. Additionally, vegetables and fruits need the right packaging to protect them against environmental factors that could increase the risk of spoilage en route to their destinations. Because October is National Apple Month, the packaging experts at Custom Boxes Now have put together a list of the five most important elements to consider when packing these fruits for delivery to retail outlets or consumers.
Modern cardboard containers can do more than protect items on the way to consumers. These unique cardboard boxes can also serve as the basis for innovative and attractive Halloween costumes this fall. By recycling these materials, you can reinforce green-friendly values with your children while saving money on store-bought products. From traditional favorites to handmade conceptions that figuratively think outside the box, the team at Custom Boxes Now has compiled a list of five of the best costumes for this harvest season.
TOP COSTUME #1: The Ever-Popular Robot Square and rectangular boxes of different sizes form the basis for this traditional costume. Depending on your do-it-yourself skill, you can use duct tape or staples to connect the various parts of the costume. Best of all, your young child can decorate the outside with tempura paints to express their own robot vision. For older children, metallic spray paints can be used with supervision to create a more realistic version of these costumes. Dryer vents can provide bendable arms and legs that still look amazingly real for a homemade effort.
Finding ways to stand out in the competitive marketplace can help your business achieve more and reach a larger percentage of your target audience. Custom packaging solutions can be part of your overall marketing plan and can provide you with added visibility at every step of the distribution and delivery process. Here are four of the most important benefits of custom package boxes for your company’s products.
Benefit #1: Reduced Delivery Costs Boxes designed specifically to hold your products typically cost less and require less packing material to shield delicate or fragile contents from damage en route to their destination. While the reduction in postage or delivery costs may not amount to much on an individual basis, it can add up to significant savings over the course of an average fiscal year. Continue reading →
The future of cardboard and corrugated packaging may rest with some of the giants of the delivery business. Amazon has already moved toward sending lightweight packages with the help of the U.S. Postal Service; now it may be contemplating hiring local delivery personnel to manage last-mile services in urban and rural areas. By working with these individuals on an as-needed basis, companies like Amazon can significantly reduce their costs for shipping items over extended distances. The packaging required for these new shipping methods, however, will have to meet even more stringent requirements to stand up to the potential inexperience of these new delivery providers.
It’s safe to say that consumer behavior trends can and should have a large impact on the way companies package their products. Even the shape of your product packaging can have a huge influence on the way consumers perceive it, whether people find your goods in stores or buy them online and see the packaging for the first time when they open the box. The design of your packaging is crucial as well, including the way you position your logo and how you consider the general tastes of your target market. The materials you package your products in should also be chosen with the latest behaviors and trends of your target market in mind. If you want to keep up with your targeted consumer market, there are a few things you simply have to keep in mind to make sure all your bases are covered.
Trends in product branding and packaging are always evolving to keep up with the times and align with consumer expectations. From logos, brand imaging and color schemes to packaging, manufacturing and advertising methods, there are many factors you must consider to stay competitive in our consumer-driven society. The 21st century has seen numerous shifts in how companies brand and package their products, and as 2014 rolls on there are several new trends taking the retail world by storm. Here are 4 of the biggest branding and packaging developments worth taking note of:
Accommodations for the Aging Population The continued growth of our aging population, not only in the U.S. but across the globe, is one of the biggest influences on branding, packaging and product design. As baby boomers and subsequent generations continue reaching and surpassing retirement age, with medical advances allowing people to live longer and healthier, senior consumers cannot be ignored. This has led to an increase in easy-to-open packages, easy-to-read text and fonts on product packaging and more products that are designed with the concerns of aging individuals in mind.
Consumer experts are always talking about the latest retail packaging trends, and every year it seems things are evolving and advancing at a faster pace than the year before. With 2014 well underway, and retailers already gearing up for the next holiday shopping season, many branding and packaging trends have surfaced and shown themselves to be very important in the retail industry. We’ve compiled four of the top trends that retailers and industry insiders should definitely consider (if they aren’t already):
TREND #1: Benefiting from Compliance and Eco-Friendliness From patient safety to environmental sustainability, retailers have more factors to consider in their packaging than ever before. Some of the latest trends in packaging and branding include more innovative unit-dosing designs on drug packaging, more eco-friendly food and beverage containers and more sustainable manufacturing processes. While these may seem like a lot of effort, the positive public perception to such changes can more than pay for the initial and ongoing investments. The key is to make the changes as publicly as possible in order to take advantage of the PR benefits.
Sometimes there’s some confusion over what can be recycled and what can’t. For example, a corrugated cardboard box you get in the mail that contains that thing you ordered from Amazon.com last week can be recycled, but the lettuce you got from the grocery store last month cannot.
There’s a great multitude of rules and exceptions, and typically, your local recycling disposal truck driver will know the ins and outs. Unfortunately, those guys are notoriously difficult to catch when they’re in your area, so if you prefer, here’s a website that will tell you more than everything you need to know:
This site covers more than just cardboard, so please take the time to read everything pertinent to your own life. You’ll be a much better-informed consumer, and you’ll help make the world a better place.
If you’re interested in purchasing boxes with a high percentage of post-consumer recycled material, feel free to contact Custom Boxes Now!