The ideal packaging for your product will protect it against damage in transit to your customers while allowing you to deliver your marketing message at every step along the way. Designing and creating custom mailers for your products will ensure that your items make it safely from factory floor to your customer’s door. Understanding your options in the custom mailer marketplace can help you decide on the right packaging solutions for your company’s products. How do you know if you should opt for an envelope versus a box? We break it down for you here.
Envelopes Available in a wide array of configurations, envelopes are typically used for small, lightweight objects. Padded envelopes can offer a little more protection against crushing and impacts, but these packaging solutions are best reserved for durable items that can stand up to the rough handling commonly encountered in the shipping industry. Books, games and other flat items are generally suitable for shipping in a padded envelope; breakable or irregularly shaped products typically are not. Adding graphic designs to your custom mailers can provide even more visibility for your company and your brand name.
Boxes Cardboard boxes can be constructed to your precise specifications to perfectly fit your products and to ensure their safety while they make their way to their intended destinations. Continue reading →
Advances in cardboard manufacturing technology now allow the creation of even more durable and versatile packaging options for your company. Corrugated cardboard is a cost-effective choice for all types of product packaging and provides added strength to allow your box to stand up to the shipping process, from manufacturer to retail outlet to home. The edge crush test is used industry-wide to determine the strength and durability of corrugated cardboard and offers a good comparison point for your company in choosing the right materials for your corporate packaging needs.
What Is the Edge Crush Test? Simply put, the edge crush test measures the ability of corrugated cardboard to resist pressure under controlled conditions. The cardboard is generally formed into a box shape and then compressed slowly to determine when structural integrity begins to suffer. The boxes used for the test are empty and must be configured to meet exact specifications to ensure accuracy and comparability among different products. Test boxes must have the same ratio of height to circumference and must meet minimal standards for structural construction to be measured accurately using these tests. Continue reading →
The right shipping and packaging solutions can add real value to your products and provide a second front for your advertising campaigns. The sky really is the limit for creative cardboard packaging design. If you’re stuck on the creativity aspect, we’ve got you covered. Check out these five key concepts we came up with to help you make the most of your packaging when you’re planning the shipping materials for your products.
Plan for the Shipping Process Your cardboard packaging must be strong enough to stand up to the abuse it will likely endure during the shipping process. Corrugated cardboard is a solid choice for delicate items and provides optimal protection against bumps, impacts and crushing damage. Choosing boxes or containers of the right size can also prevent items from sliding inside your packaging materials and becoming damaged while being shipped to their destinations.
The future of cardboard and corrugated packaging may rest with some of the giants of the delivery business. Amazon has already moved toward sending lightweight packages with the help of the U.S. Postal Service; now it may be contemplating hiring local delivery personnel to manage last-mile services in urban and rural areas. By working with these individuals on an as-needed basis, companies like Amazon can significantly reduce their costs for shipping items over extended distances. The packaging required for these new shipping methods, however, will have to meet even more stringent requirements to stand up to the potential inexperience of these new delivery providers.
The things that people can do with custom cardboard designs these days are simply amazing. Unique cardboard creations such as lamps, furniture, pyramids and other products certainly couldn’t have been imaginable to most professionals in the cardboard manufacturing industry 50 years ago. Read on as we describe five of the most jaw-dropping examples of custom cardboard creations from recent endeavors in the worlds of art, design and retailing. For vendors, online business owners and retail storeowners, these customized designs should serve as an example of the creative kinds of things you can do with your packing and shipping boxes. Keep reading to learn more about the possibilities.
Die cut kraft boxes are essential to modern packaging for major vendors and retailers, and even for small business owners who operate out of home offices. These boxes are used to package and ship products from coast to coast and across the globe. But what is a die cut box? In basic terms, it is any box that was created using a die that stamps out boxes from a section of printed or plain sheet stock. And what makes one box a “kraft” box as opposed to others? Essentially, kraft paperboard is a type of cardboard made from chemical pulp during the kraft process, which is then used to create these unique and versatile retail packages. There is much more to this medium than meets the eye, though, as the following post will explain.
Many companies have realized the benefits of using unique cardboard boxes for their packaging, rather than saving time and money on a plain brown box, long ago. Cereal companies are one of the first examples that come to mind. One trip down the cereal aisle provides countless examples of how cereal companies get creative with the design of their cardboard boxes. For many, a trip down the cereal aisle serves as a trip down memory lane, conjuring up some colorful memories from childhood. The thick corrugated boxes used for retail packaging and shipping are manufactured to a much higher standard than the thin fiber folding carton material used for cereal packaging, but we can still learn a great deal from the boxes’ vibrant designs. Here are a few brand-boosting cues to follow.
Fantasy Characters and Fun Cartoons Many of the most memorable cereal boxes from our childhoods were adorned with cartoon characters that caught kids’ attention and made breakfast a fantastical experience. From Tony the Tiger to Count Chocula to the Lucky Charms Leprechaun, there are countless cartoon characters that have graced cereal boxes for decades. If you feel this sort of fantasy play complements your brand and products, why not integrate a little cartoon fun into your logo and packaging? It could be the biggest boost your brand has ever seen, judging by the success of these cereal brands.
Finding a quality corrugated box manufacturer is essential for retailers and vendors. A corrugated box does more than just hold an item; the box creates a sense of brand identity and protects the product from harm during every step it takes from the manufacturing plant to a customer’s hands.
But how do you know you’re working with a quality manufacturer? Can you ever be sure? Luckily, there are several ways to distinguish reliable, reputable, and skilled manufacturers from the bad apples peddling bargain-basement boxes that will fail to live up to your expectations. If you’re looking to place an order for corrugated boxes, here are a few ways to tell if you’re working with a quality manufacturer.
When it comes to custom printed product boxes, a little thing called the “C-Series” is dominating the online box club market. The C-Series box, one of the most popular styles available, is also one of the most versatile. Using durable corrugated board and various color printing techniques depending on the specifications of the customer, it’s possible to manufacture incredibly creative and structurally sound promotional shipping boxes in the auto-locking C-Series style.
It’s particularly popular for clothing and food retailers that ship their products directly to customers, whether selling individual items or sending samples as part of a monthly subscription club. Here are some shining examples of C-Series design and color printing options that show just how this box is dominating the online subscription-box market.
If you aren’t transporting your precious cargo to customers in corrugated shipping boxes, then you may be putting your products at risk. It’s not uncommon to see shipping boxes that have suffered noticeable damage, and once that happens there’s little chance of protecting the products inside a thin box. Bargain-basement shipping boxes are made from thin cardboard that just isn’t going to cut it after being thrown around, pushed, kicked, dropped, scratched, and otherwise pummeled in trucks and warehouses. Shipments that reach their destinations with damaged products inside must be returned and/or replaced, with the additional costs eating away at suppliers’ profit margins. If you are concerned about the safety of your products being shipped to stores and distributors, then you should definitely learn more about the benefits of corrugated. A few of the top benefits are listed below.