If you’re in the business of shipping your products, you already know that the right box can make all the difference. Whether you want to convey the look and feel of high-end luxury with your packaging, or you’re just hoping to make a bold statement, black shipping boxes might be just the ticket.
But, not all boxes are the same…how do you know if you should take the leap and go the black-box route? Read on to find out if black shipping boxes are right for your brand.
You put a ton of time, effort…and money into your business. Your brand is your baby. You’re attached, dedicated and most importantly, invested in its success.
Yes, on some level we’re talking about the obvious here: you are definitely financially invested, but it’s more than that, isn’t it? You are emotionally invested too. You would do just about anything to see your brand not only succeed, but thrive. Just like any parent, you want to set your baby up for success. You want to plant the seeds to let it grow, take off.
Shipping clothes is easy when you have the right box. Clothes are lightweight, making them relatively affordable to ship, so you can budget more money toward the things that matter, like branding your custom boxes and creating an experience for your customers.
What are the best packaging boxes for shipping clothes? Hands down, the C-series box is the ideal clothing box, whether you ship bulky jackets or silky scarves.
Custom designed boxes. Do they really live up to all the hype? Are they worth it? Won’t they be more expensive? More time consuming? More work to design? Perhaps. But after all the time, effort, money, research and everything else that goes into launching or manufacturing your product or brand, how you package it is arguably one of the single most important components of all. Packaging contributes to the overall success of your product once it’s at market. Miss the mark, and you may damage your entire brand perception.
It can’t be stressed enough how important it is to provide clear, crisp, high-quality images and professional-looking photographs when it comes to your branding and packaging. Consumers today are both savvy and unforgiving – and the simple fact is, one poor image can result in the loss of a sale.
Fortunately, there are a variety of easy methods you can use (even if you’re DIY’ing your photos), to make sure you get the best possible images for your packaging and other branding efforts. The following tips will help produce great product images, even if you have a small budget to work with.
One of the first things a consumer notices is your packaging. It’s arguably the single most important part of any marketing plan. Studies consistently find that the design of your packaging is what people remember long after they purchase your product and toss the box.
Keeping your packaging up-to-date and modern is essential to your brand identity. Many companies put off a redesign or a packaging modification because of the costs they believe are involved. But with the advancement of digital printing, this is no longer necessary.
Read on for more reasons why it’s easy to keep up with the packaging times – digital printing means your brand can remain looking fresh and ready to sell.
Everyone knows not keeping your branding fresh and seasonal can break your business. From your retail displays to your packaging, it’s important you stay with the times. Are you ready to rebrand your packaging or give your marketplace a bit of a seasonal face lift? The seasonality of the holidays is a great time to mix things up a bit and try out some new, fun things with how you present your brand.
Your branding: it will either hook them or let them go.
As the 2018 holiday season quickly approaches, you need to start thinking about what you’re going to do to make sure your brand is ringing in each holiday. It’s time to rev up and think about the current trends that you can put to work – both in terms of the in-store experience you offer your customers, right down to the packaging they walk away with.
You put a lot into your brand. In many ways, it’s like your baby. Every detail, every decision, every word, color and image…you’ve thought about them all. So there’s no way you’re going to drop the ball when it comes to your packaging…right?
It’s perhaps one of the most important (and often overlooked) parts of a business plan – packaging. Your packaging says a lot about you and your brand image. Even if you don’t realize it. And at the end of the day, packaging might make more of a difference than you may think.
According to recent marketing research and studies done on packaging and consumer behavior, 52 percent of online buyers say they are more likely to shop a brand again if their items arrive in premium packaging. And some brands have seen consumer interest increase by as much as 30 percent when it’s obvious to their customer that packaging is a top priority.
Question: What does your branding actually say about your brand? Does it tell your story? Catch the eye of your consumer? Set you apart from your competitor?
Another question: Are you using your branding to maximize sales? Because you can, and should be.
How? Easy – your packaging.
If your branding and product packaging aren’t working overtime for you, we’ve got some bad news for you. You’re missing a HUGE…no, make that: H-U-G-E opportunity. The good news? You can fix it! The better news? We’re here to help you!
Custom packaging and branding makes a bigger difference than ever to savvy, demanding customers who now look for more than just the product. Today’s consumer wants more, expects more, from the brands they support.
How Does Packaging Contribute to Product Identification?
Question: What does your branding actually say about your brand? Does it tell your story? Catch the eye of your consumer? Set you apart from your competitor?
Another question: Are you using your branding to maximize sales? Because you can, and should be.
How? Easy – your packaging.
If your branding and product packaging aren’t working overtime for you, we’ve got some bad news for you. You’re missing a HUGE…no, make that: H-U-G-E opportunity. The good news? You can fix it! The better news? We’re here to help you!
Custom packaging and branding makes a bigger difference than ever to savvy, demanding customers who now look for more than just the product. Today’s consumer wants more, expects more, from the brands they support.