You put a ton of time, effort…and money into your business. Your brand is your baby. You’re attached, dedicated and most importantly, invested in its success.
Yes, on some level we’re talking about the obvious here: you are definitely financially invested, but it’s more than that, isn’t it? You are emotionally invested too. You would do just about anything to see your brand not only succeed, but thrive. Just like any parent, you want to set your baby up for success. You want to plant the seeds to let it grow, take off.